The definition of a business model assumes accurate data in advance on the market potential and the competitive landscape in a targeted country for a specific product type. Software in Europe helps software editors gather and analyse the information they need in order to optimize their development plans in Europe. Accordingly, we can execute a budget specific evaluation or market survey, based on the following information:

 The positioning of the software in terms of price, functionality and market penetration

 Local and international competitor landscape

 The publisher's actual sales figures and marketshare in each region of the world

 The statistical surveys possibly acquired in the frame of the project from the best companies specialized in this area (IDC, Gartner, Computer Intelligence, Aberdeen, etc).

Consultants of Software in Europe use their expertise of the European software markets and its structures, to highlight information communicated to our customers.

Our conclusions allow you to get a detailed view on the most important parameters of each market, and are delivered in a report inclusive of graphics and a Powerpoint aimed at allowing you to easily present to other decision makers in your organization.