The design of software contracts and marketing programs means a thorough understanding
of
software markets and its players in Europe, a
marketing know-how
as regards international programs development, and
legal knowledge &
skill to draft the agreements and general conditions of the programs.
Software in Europe combines these diverse competences not only to
adapt
your existing programs and contracts to the European markets (see our added value
localization
services), but also to
develop new ones either from your own projects,
or from our own range of "
turnkey" programs and contracts models,
responding to the needs most commonly expressed by software publishers :
"TURNKEY"
PROGRAMS |
| Customer
loyalty building |
Training
under license |
| Partner
Certification |
Volume
licensing programs (VLA) |
| Packaged
services programs |
Incentive
programs |
| Upgrades
and subscription |
Etc. |
 |
 |
"TURNKEY"
CONTRACTS |
| License
agreements and certificates |
Reseller
agreements |
| Support
and maintenance contracts |
VAR
agreements |
| Services
and consulting contracts |
OEM
agreements |
| Distribution
agreements |
Manufacturer
partnership agreements |
 |
 |
Our services comprise :
|
The design & localization of new agreements
suitable with the selected sales
models |
|
A draft of the general conditions of the programs,
and their localization |
|
The graphic design & creation of the presentation
of these programs |
|
The production of Web pages related to these programs,
and their localization |
The
Software in Europe "plus" :
A real legal
and business expertise as regards software agreements and programs
You benefit from our team's rich experience of hundreds of agreements and programs
introduced on the European software markets. All approaches have been succesfully
proven and correspond exactly to your business models, with the added benefit
of being significantly less expensive than those of specialised law firms.
A thorough
knowledge of the software distribution and resale structures
We do know the various types of software publisher partners in Europe : distributors,
resellers, integrators, VARs, trainers, OEMs, strategic partners, etc. This
allows us to advise you efficiently about the professional practices in use
in Europe, and on the arrangements need to maximize your chances of success
in indirect sales.
The right legal
partners in Europe
When certain legal points need validation, Software in Europe works in each
country in partnership with a law firm specialized in the software area, checks
that your needs are perfectly understood and analysed in a legal perspective,
and provides you with a complete report which applies the legal survey within
your business context in order to identify the best possible contractual solution.